The new AliEdwards.com and Studio Calico
A few weeks ago when we announced our big news about Big Picture Classes we alluded to the fact that we have a few more big things coming. I’m excited to announce to you today a partnership near and dear to my heart. You all know Ali Edwards as an industry leader and a master story teller. She inspires us all to tell the stories of our life, no matter how insignificant it may seem to us. As a personal friend I’ve had long discussions with Ali and her future business dreams. I’m extremely honored to announce that she has chosen Studio Calico to power the new AliEdwards.com, launching later this week.
My first encounter with Ali Edwards was as a completely adoring fan-girl, when Greg happened to open the door for her while at a trade show in 2008. As we have worked closely together on projects, my adoration for Ali has grown so much over the years. She has been the glue (a little pun intended) for this industry, being a constant in the midst of change, and consistently leading memory keepers to document and evolve and grow.
For this new venture, I feel so lucky to work closely with her as a leader in the industry who is fully devoted to the craft and who loves inspiring others to document their stories as well as to work alongside a friend who I wholeheartedly admire and respect. The new website, launching this week, will include her blog, projects, exclusive products and classrooms all in one place.
Please join me in congratulating Ali on this exciting new venture. Working in this industry brings many advantages, but being able to help a friend bring her vision to reality is the icing on the cake.
AMAZINGLY excited for this NEWS!!!!
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Does this mean you will be including her products in the kits? Or selling them on this site?
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Very exciting!
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Love GOOD news!
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@writerlady - Ali's products and classes will be hosted on her own site - you can see her newsletter posted on her FB here : https://www.facebook.com/aliedwardsdesign
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Wahou!!!!! Love this!!!!
@AliEdwards: Go Ali, this is so exciting!!!!
and your video.....AWESOME!!!!!!
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this is simply the perfect partnership! congrats Ali and April!
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I am so completely and whole heartedly THRILLED about this partnership!! Ali is what brought me to SC in the first place :) and I can't wait to see all the undoubtedly amazing things to come!!
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I am hella geeked!
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Thanks everyone. We're super excited and can't wait for Ali to share more ;)
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Congrats to Ali. Truly one of my favorite people in the world. No exaggeration.
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Ehm... But since everything is located on Ali's site (products, classes...)... what exactly does the partnership with SC mean then? In what way does SC "work for" Ali, or the other way around?
Don't get me wrong, very excited here. Just curious... (And trying to get things clear...)
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Ahhhhh! This is really exciting!! Congratulations, Ali!!
I am loving all these big announcements. They're all SO good for the industry, and it's making me really happy. :)
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Congrats! How exciting!!!
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Wow, awesome news! Super excited for Ali and her new venture, can't wait to learn more.
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how amazing!! congrats ali+sc!!
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@Esk that's a great question. Basically we ARE working for Ali. :) It's her vision, her products, her classes, all in one place. We're just giving her the site and the infrastructure to do it. This way she can focus on what she does best, design, inspiration and just being a rockstar. She doesn't want to ship things out from her house, etc. So we're kind of the back end support. Does that make sense?
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That makes total sense @samanthas thanks for explaining!
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Happy day! All I can say is be EXCITED.
Congrats @aliedwards!
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This makes me happy! So excited for Ali and SC :)
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Huge congrats @Aliedwards! I followed your blog even through my 6 year break from scrapbooking. You really are the glue that holds this industry together. So happy to see you continue to succeed and grow and super excited to read more details soon.
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Exciting! Congrats to Ali - can't wait to see what comes.
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How cool. I'm Happy for Ali and I hope this makes more sense for her and she love this new venture.
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so very exciting! Congrats SC and Ali!!!
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so very exciting...congrats all around!
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